FOR IMMEDIATE RELEASE
The Entrance to CANNABITION at Planet 13 Entertainment Complex.
(Photo Courtesy of CANNABITION)
CANNABITION: AN ELEVATED IMMERSIVE EXPERIENCE COMING THIS SUMMER
TO THE PLANET 13 ENTERTAINMENT COMPLEX IN LAS VEGAS
New Attraction to Offer Cannabis Entertainment, Art, Technology, Education, More
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LAS VEGAS (May 2024) – CANNABITION: An Elevated Immersive Experience announces it will open this summer in the Planet 13 Entertainment Complex in Las Vegas. Designed by Emmy Award-winning creative director David Korins, CANNABITION will offer an array of interactive, reality-bending exhibits. Through a kaleidoscope of entertainment, art, technology and education, the destination will spark conversations and ignite curiosity about the past and future of cannabis.
The new and elevated iteration of CANNABITION follows its temporary pop-up experience, previously located in Downtown Las Vegas. The reimagined, more than 12,000-square-foot concept opening to the public this summer will span two stories and includes more interactive, high-tech and futuristic elements.
An enormous, 14-foot-tall bong greets guests outside the entrance of CANNABITION. As they walk through the portal and into the experience, they will be welcomed at the Altar of Ganjess, the mythical goddess of cannabis. Featuring dozens of stand-out exhibits, the entire complex will encourage guests to reimagine how the world could interact with cannabis on deeper cultural, social and scientific levels.
Among dozens of notable exhibits, a collaboration with music legend and cannabis entrepreneur Willie Nelson’s brand, Willie’s Reserve, will feature notable items from the star’s Luck Ranch—with a surprise twist. Additionally, guests will be able to pick up a phone to hear a special message from Willie Nelson himself while also learning unique details about his career.
“Partnering with CANNABITION to create this experiential exhibit in Las Vegas allows us to celebrate Willie Nelson’s legacy in a setting that’s as unconventional and innovative as his journey,” said Andrew Davison, CEO of Long Play, Inc. “It will be a must-see for both lifelong fans as well as newer generations.”
Added Korins, “CANNABITION is designed as a kaleidoscopic journey through the vibrant and playful spirit of cannabis. Within our fully immersive, multi-sensory installations we traverse every realm of cannabis culture, appealing to a wide spectrum of the cannabis community. From wellness to leisure, history to mythology, social justice advocacy to ongoing cultural narrative, CANNABITION ignites a fresh perspective from an iconic destination. I’m thrilled to be part of this innovative and forward-thinking team and can’t wait for our guests to join us for this completely unique experience.”
CANNABITION joins Korins’ portfolio of renowned, multi-dimensional experiences for the world’s most innovative brands and institutions, including artists such as Lady Gaga, Kanye West and Elton John; critically-acclaimed Broadway shows such as “Hamilton,” “Dear Evan Hansen,” “Beetlejuice,” “The Pee-Wee Herman Show” and the new David Byrne musical, “Here Lies Love”; immersive experiences such as Van Gogh in New York City; and global entities such as Sotheby’s and SHOAF Foundation.
“CANNABITION is a dynamic addition to our entertainment lineup at Planet 13,” Larry Scheffler, co-CEO of Planet 13, commented. “Its interactive features complement our cutting-edge dispensary and newly opened consumption lounge, DAZED!, enhancing the overall Planet 13 experience with an additional layer of excitement.”
CANNABITION will be open late summer for private and corporate event bookings such as bachelor(ette) parties, employee receptions, weddings and more, offering both partial and full-venue buyouts. The full, ticketed experience will be available shortly after.
CANNABITION is located in the Planet 13 Entertainment Complex at 2548 W Desert Inn Road, Las Vegas, NV 89109. Tickets and more information on CANNABITION’s public opening will be announced soon. Visitors must be 21 or older to visit. For more information, visit www.cannabition.com.
ABOUT CANNABITION: AN ELEVATED IMMERSIVE EXPERIENCE
Coming soon to the Planet 13 Entertainment Complex in Las Vegas, CANNABITION: An Elevated Immersive Experience is a sensory odyssey through the heart and soul of cannaculture. Bringing together unique, interactive and immersive exhibits, the destination will transform how visitors perceive mainstream cannabis. Designed by Emmy Award-winning creative director David Korins, CANNABITION will be the first cannabis-focused experience of its kind. It will offer a kaleidoscope of education, entertainment and innovation, where art and technology collide to redefine cannabis exploration. Guests will step into reality-bending installations sparking dialogue and igniting curiosity. CANNABITION not only will showcase cannabis’ past but also will shape its future by reimagining how the world could interact with cannabis on a cultural-, social- and scientific-level. Follow along on Facebook, Instagram, X, Threads and visit www.cannabition.com.
ABOUT PLANET 13
Planet 13 is a vertically integrated cannabis company, with award-winning cultivation, production and dispensary operations across its locations in California, Nevada, Illinois, and upcoming sites in Florida. Home to the nation’s largest dispensary located just off The Strip in Las Vegas, Planet 13 continues to expand its footprint. With the recent debut of its first consumption lounge in Las Vegas, DAZED!, and the opening of its first Illinois dispensary in Waukegan, bringing unparalleled cannabis experiences to the Chicago metro area, Planet 13’s mission is to build a recognizable global brand known for world-class dispensary operations and innovative cannabis products. Licensed cannabis activity is legal in the states Planet 13 operates in but remains illegal under U.S. federal law. Planet 13’s shares trade on the Canadian Securities Exchange (CSE) under the symbol PLTH and are quoted on the OTCQX under the symbol PLNH.
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PrmediaNow Communications
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Posted By
Adrianne
Categories
Attractions + Experiences, Entertainment, Newsroom